Travelling by bus is one of the most cost efficient and common ways to ply long routes not only within Uganda but across the East African region. Yet, currently, one has to go to a booking office for a particular bus company in order to secure a ticket. This same procedure usually applies to movie theatres where one can’t be able to book a ticket for a particular movie unless they go to the movie box office or call in for a ticket reservation. This makes the entire experience and process of booking a bus or movie ticket, especially for regular travellers and moviegoers, not only unpleasant but more costly both in the short and long run. By allowing one to book either a bus or a movie ticket from anywhere, Xente users will not only save time but money in form of transport to and fro. Additionally, for every movie ticket one purchases, Xente will offer all tickets at UGx. 5000 with CashBack of UGx. 2,000 throughout the festive season. Commenting on the service, Allan Rwakatungu, Xente’s co-founder and CEO, said; “With this service, you won’t need to be there physically to get a ticket. By just a tap of your app, you can be able to book your ticket from anywhere you are in a matter of seconds.” To ensure that they offer a seamless and extensive service, Xente has partnered with Ugabus, which brings together all bus transport operators across Uganda as well as the country’s leading movie theatre aggregator company, Cinema Slot. Customers can pay for the tickets on Xente using Mobile Money, Visa, Mastercard and the Xente Wallet. Alternatively, they can also use Xente’s Pay Later service to access tickets immediately and pay at a later date. Founded in 2013, the Xente team has over 50 years of combined experience in mobile solutions and technology, spanning mobile payments and the use of mobile wallets. To date, the company has raised at least $250,000 in total funding from investors like Leapfrog Ventures and more. The company is also among the 12 that received support from the Ministry of ICT and National Guidance at the beginning of 2018. Image: Allan Rwakatungu – Xente Co-founder and CEO